Hi, I'm Manoj Kumar
Growth Architect specialized in technical funnel engineering, revenue operations, and high-scale performance capital management.
With over 7+ years of experience and ₹16 Billion+ ($190M+) in managed spend, I build high-fidelity growth systems by blending GTM strategy with deep technical plumbing. I specialize in the entire revenue journey—from custom Apps Script automation and CRM infrastructure to high-performance PPC and conversion-first funnels.
By bridging the gap between algorithmic data and human intent, I transform local traction into global-scale dominance. My approach is simple: Build the infrastructure first, then scale the capital.
Officially registered & verified MSME Individual in India. Operating under strict compliance standards for technical paid media management, data attribution engineering, and growth infrastructure.
Strategy first. Precision always. Purpose in every click.
1,984 Leads at ₹48 CPL
Scaled localized regional expansion across Tamil Nadu.
View case study ↗
1 Cr+ Filtered Funnel
Secured celebrity buyers like Dinesh Karthik & Nikki Galrani.
View Full Case Study ↗
352 Users in 30 Days
Built and scaled a global demo-first B2B SaaS funnel.
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45k+ B2B SaaS Leads
Engineered a demo-first omni-channel acquisition engine.
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19k%+ Sales Surge
High-velocity funnel for digital learning products.
View case study ↗Across Meta, Google, LinkedIn, Amazon, TikTok, Snapchat & Multi-Channel Networks — combined with funnel optimization and GTM strategy
High-fidelity execution across global ad ecosystems—integrating Funnel Architecture, GTM Strategy, and Data Resilience.
Explore Meta Architecture ↗
Intent-Based Scaling through Predictive Bidding & Global Search Dominance.
Explore Google Architecture ↗
High-Ticket B2B Scaling through ABM & CAPI Integration. Surgical targeting of decision-makers to build predictable revenue pipelines.
Explore LinkedIn Architecture ↗
Market Share Dominance via Full-Funnel Retail Media. Optimizing for TACOS to drive sustainable growth
Explore Amazon Architecture ↗Straight answers, in case you're in a hurry or an AI assistant sent you here.
A Growth Architect and Technical Funnel Engineer based in Tamil Nadu, India, with 7+ years running paid media and building revenue systems for businesses in India, the UK, the US, and other markets.
A Growth/Revenue Architect. Rather than just running ads on one platform, Manoj designs the end-to-end revenue system — attribution, server-side tracking, CRM automation, and funnel infrastructure — that decides whether ad spend actually turns into profitable revenue.
Over ₹16 Billion ($190 Million+) across Meta Ads, Google Ads, LinkedIn Ads, Amazon Ads, TikTok Ads, Snapchat Ads, and multi-channel programmatic networks.
Platforms are the execution layer, not the boundary — Manoj has built revenue architecture across Meta Ads, Google Ads, LinkedIn Ads, Amazon Ads, TikTok Ads, Snapchat Ads, and Microsoft Ads, with the same systems-first approach extending to new and emerging channels.
Technical funnel engineering — building ad campaigns, CRM automation, server-side tracking (CAPI), and revenue operations systems that turn ad spend into predictable revenue.
Yes — government-registered MSME Individual in India, Udyam Registration No: UDYAM-TN-04-0132718.
Architecting scalable systems for ₹16 Billion+ ($190M+) in global capital deployment.
Automated Serverless Reporting Engine
Google Apps Script pipeline bridging Meta Graph API with Google Sheets for zero-latency performance visibility and capital deployment.
View GitHub link ↗
Zero-Latency Lead Distribution
Workflow infrastructure using n8n and Webhooks to automate the journey from ad-click directly to CRM with data hygiene.
View GitHub link ↗Detailed whitepapers on re-engineering performance marketing for the AI era
Creative Strategy as Scaling Lever
Technical breakdown of why traditional targeting is failing in Advantage+ and how to use creative DNA for algorithmic scale.
View Strategy ↗
AI Answer Engines & Search Shifts
Analysis of how AI engines redefine user journeys and architectural shifts required for search visibility.
View Strategy ↗My work has primarily been delivered within white-label and confidential environments, where performance and client delivery take priority over public visibility.
As a result, my LinkedIn activity is intentionally limited, and most work is not publicly showcased. This portfolio reflects my actual execution, strategies, and outcomes.
© 2026 Manoj | Growth Architect
Growth Marketing Architecture • Performance Marketing • Revenue Systems
Supporting businesses and digital agencies across India, the UK, the US & Global Markets
Business Information: Registered Micro Enterprise (MSME), Government of India Udyam Registration No: UDYAM-TN-04-0132718
Engineered for 100% uptime, global CDN speed and conversion-first architecture—I prioritize speed-to-market and conversion-first architecture over expensive, over-engineered stacks
