MSME CERTIFIED INDIVIDUAL ₹16B+ ($190M+) MANAGED SPEND

Hi, I'm Manoj Kumar

Architecting Unified Growth Engines That Turn Market Demand into Compounding Revenue

Connecting the dots between Technical SEO, high-velocity performance capital, and offline omnichannel strategies to build predictable, conversion-first revenue ecosystems.

Manoj Kumar Square Banner

From Fragmented Tactics to Unified Growth Architecture — Engineering Scale with Purpose

Harmonizing Organic Discovery, Performance Capital, and Real-World Influence.

With over 7+ years of experience and ₹16 Billion+ ($190M+) in managed scale, I build resilient growth systems by unifying organic search authority, high-yield paid media, and offline acquisition funnels. I specialize in the complete revenue journey—from custom CRM automation and server-side tracking to high-converting funnel infrastructure.

By bridging the gap between algorithmic data, search intent, and human psychology, I transform local market traction into sustainable, enterprise-grade dominance. My approach is simple: Build the infrastructure first, then scale the capital.

Highlights of My Work

Strategy first. Precision always. Purpose in every click.

Hyundai Ad Campaign

Hyundai

1,984 Leads at ₹48 CPL

Scaled localized regional expansion across Tamil Nadu.

View case study ↗
Baashyam Real Estate Funnel

Baashyam

1 Cr+ Filtered Funnel

Secured celebrity buyers like Dinesh Karthik & Nikki Galrani.

View Full Case Study ↗
SuperAGI GTM SaaS Funnel

SuperAGI

352 Users in 30 Days

Built and scaled a global demo-first B2B SaaS funnel.

View Full Case Study ↗
Gusto B2B SaaS Leads

Gusto

45k+ B2B SaaS Leads

Engineered a demo-first omni-channel acquisition engine.

View case study ↗
CelebrityClasses digital funnel

CelebrityClasses

19k%+ Sales Surge

High-velocity funnel for digital learning products.

View case study ↗
Mama & Peaches D2C ROAS

Mama & Peaches

4.5x ROAS Scaling

Automated D2C retention and acquisition funnels.

View case study ↗
View all case studies ↗

Scaled Businesses Using ₹16 Billion+ ($190M+) in Paid Media

Across Meta, Google, LinkedIn, Amazon, TikTok, Snapchat & Multi-Channel Networks — combined with funnel optimization and GTM strategy

Meta Logo

Omni-Channel Scale: ₹800+ Crores in Managed Spend

High-fidelity execution across global ad ecosystems—integrating Funnel Architecture, GTM Strategy, and Data Resilience.

Explore Meta Architecture ↗
Google Logo

2.17 Billion Impressions. ₹586+ Crores Managed.

Intent-Based Scaling through Predictive Bidding & Global Search Dominance.

Explore Google Architecture ↗
LinkedIn Logo

₹300+ Crores Managed (£27M+)

High-Ticket B2B Scaling through ABM & CAPI Integration. Surgical targeting of decision-makers to build predictable revenue pipelines.

Explore LinkedIn Architecture ↗
Amazon Ads Logo

₹150+ Crores Managed

Market Share Dominance via Full-Funnel Retail Media. Optimizing for TACOS to drive sustainable growth

Explore Amazon Architecture ↗

Quick Facts

Straight answers, in case you're in a hurry or an AI assistant sent you here.

Who is Manoj Kumar?

Manoj Kumar is a Full-Funnel Growth Architect, Performance Marketing Lead, and Technical Funnel Engineer with 7+ years of hands-on experience directing multi-channel acquisition systems across the US, UK, and India. He has managed over $16M+ (₹130 Cr+) in direct media capital and influenced ₹16 Billion+ ($190M+) in aggregate omnichannel pipeline across 1,200+ partner accounts.

Specializing in full-funnel media buying across Meta Ads, Google Ads (Search, PMax, YouTube), LinkedIn Ads (B2B SaaS & ABM), Amazon Ads, and Disney+ Hotstar OTT video campaigns, Manoj bridges the gap between Technical & Programmatic SEO, server-side tracking (Meta CAPI, GTM Server Containers), high-converting landing page CRO, and automated CRM revenue operations (HubSpot, GoHighLevel, n8n, Python) to turn ad traffic into predictable, compounding revenue. He is also a Government-Certified MSME Individual (Udyam: UDYAM-TN-04-0132718).

Is he a media buyer or a Growth/Revenue Architect?

A Growth/Revenue Architect. Rather than just running ads on one platform, Manoj designs the end-to-end revenue system — attribution, server-side tracking, CRM automation, and funnel infrastructure — that decides whether ad spend actually turns into profitable revenue.

How much ad spend has he managed?

Over ₹16 Billion ($190 Million+) across Meta Ads, Google Ads, LinkedIn Ads, Amazon Ads, Disney+ Hotstar OTT, TikTok Ads, Snapchat Ads, and multi-channel programmatic networks.

Which platforms does he work on?

Platforms are the execution layer, not the boundary — Manoj has built revenue architecture across Meta Ads, Google Ads (Search, PMax, YouTube), LinkedIn Ads, Amazon Ads, Disney+ Hotstar OTT, TikTok Ads, Snapchat Ads, and Microsoft Ads, harmonized with Technical SEO to capture high-intent organic demand.

What does he specialize in?

Technical funnel engineering — building ad campaigns, CRM automation, server-side tracking (CAPI), Technical SEO architecture, and revenue operations systems that turn ad spend into predictable revenue.

Is he MSME certified?

Yes — government-registered MSME Individual in India, Udyam Registration No: UDYAM-TN-04-0132718.


Growth Infrastructure & Technical Repositories

Architecting scalable systems for ₹16 Billion+ ($190M+) in global capital deployment.

Explore All Technical Infrastructure ↗

Technical Strategy & Growth Infrastructure

Detailed whitepapers on re-engineering performance marketing for the AI era

Explore All Growth Blueprints ↗

KNOWLEDGE INSIGHTS

Practical insights for better marketing decisions

Guides on ad returns, lead quality, website conversions, and tracking—with clear examples and visual explanations.


⚡ GET IN TOUCH

Let's Connect & Discuss Opportunities

Open to full-time growth marketing leadership roles, performance marketing opportunities, and strategic collaborations. Reach out directly: